Trade fairs that actually deliver a return
You invest millions in exhibition stands, staff, travel and speaking slots. We make sure that investment comes back as qualified leads, shorter sales cycles and speakers who make an impact and that audiences want to see again.
Two people, 20 years of experience in events, production, film and stage — building the strategic foundation, planning your presence, and coaching your speakers.
Step 1
Strategy and Positioning
Before you book your next trade fair: what are you actually trying to achieve there? We review your current gaps, conduct in-depth research into the event and its audience, and build a multi-year roadmap aligned with your marketing strategy. Then we work closely with your marketing team to deliver it— including recommendations on which channels and platforms genuinely reach the right target audience.
The result is not more activity. It is the right activity, prioritised by what actually moves you closer to the goal.
Step 2
The trade fair, designed to deliver
With the strategy in place: which trade shows to attend, the targets for each show, and which team members will be on the stand. We train the stand team in how to qualify visitors, have the right conversations, and move leads forward while they’re still at the event. Not more leads at the top of the funnel, but the right leads and a shorter route to conversion.
Step 3
Speakers who leave a lasting impression
It’s not enough for your CEO or expert to simply stand on stage. They need to make an impression the audience remembers. We work one-to-one with every speaker — from finding the central idea, to the script, to stage coaching with practical feedback on presence, rhythm and pace. Two people who, together, have coached keynotes, built productions and stood on stage themselves.
Project-based
For those of you with a specific occasion ahead — a trade fair, a speaking engagement or a launch — and who need the right support for it.
A defined initiative with a clear goal and timeframe
Focused support where you need it most — strategy, positioning or presentation coaching
Post-analysis with actionable learnings for next time
Ongoing partnership
End-to-end strategy, planning and speaker development, integrated
A multi-year roadmap that is continuously refined based on results